PropTech, short for Property Technology, refers to the use of technology and innovation to improve, streamline, and enhance the real estate industry. This includes a wide range of software, platforms, and applications that facilitate various aspects of real estate, such as buying, selling, leasing, and managing properties. PropTech encompasses solutions for property management, real estate investment, virtual tours, market analytics, customer relationship management (CRM) systems, and more. By leveraging technologies like artificial intelligence, big data, blockchain, and the Internet of Things (IoT), PropTech aims to increase efficiency, reduce costs, and enhance the overall experience for both real estate professionals and consumers.
PropHero is revolutionizing real estate investment using AI, focusing on personalized property recommendations. Backed by a notable $25 million capital raise led by Bailador Technology Investments, along with AfterWork and…